So – You’ve made your show! You’ve painted your masterpiece! Your EP is ready to drop!

But how does your art find its audience in an age of content overload?

Experienced marketeers Kelly and Christina will be ready to offer practical advice to help you connect your work with an audience from the ground up, and how to help a marketing team (if you’re lucky enough to be working with one) to help you!

Marketing manager at Exeter Phoenix for 3+ years, Christina Bulford has 12 years of arts marketing experience. As well as working venue-side, she has worked alongside theatre companies and producers on National tours, Edinburgh Fringe appearances and at Voila! Festival – London’s festival of European Theatre. Christina also has experience in promotion and audience development for new writing/scratch nights, within which she has also worked as a producer, director, writer and literary assistant/reader. Christina has a master’s degree in Dramaturgy and Theatre Criticism from the Central School of Speech and Drama and a diploma in Digital Marketing from the Chartered Institute of Marketing. Her combined experience across the arts allows her to really get to the heart of a piece and understand how it ticks; a key component in creative work reaching its audience.

Kelly Johnson has twenty years’ experience in arts marketing and development. She began her career in London as Marketing Manager for Soho Theatre and The Royal Court before working on West End shows for commercial producers. Since moving to Devon, Kelly has worked in senior management roles for companies including Exeter Phoenix, The Bike Shed Theatre and Beaford and she now works at Exeter Northcott Theatre as Development and Marketing Director & Joint Chief Executive. As part of the leadership team, she shapes the strategic development of the company and oversees all public communication. Kelly has been a trustee of DV8 Physical Theatre and Deafinitely Theatre and now volunteers with National Youth Advocacy Service.

Creative Growth
Free professional development workshops

This programme of FREE Professional Development Workshops for artists is designed to support our creative community to develop relevant skills, expand knowledge and grow professional networks. Focussing on the business of being a creative practitioner, the programme aims to equip artists with the skills that they need to grow their careers.

Each session will be followed by a chance to informally hang out, meet and chat with fellow attendees in our cafe bar.

We nurture a thriving arts scene through our Creative Hub, supporting artists, musicians, theatre companies, filmmakers and creatives at every stage of their career and practice. As well as presenting work, we also thrive on developing new talent by giving artists the tools to experiment, take risks and realise their best ideas. Through the Creative Hub, we have helped launch the careers of award-winning filmmakers, developed quality work that has gone on to tour nationally, and provided a support network for those looking to embark on creative endeavours for the first time.

This programme is made possible thanks to the support of the Fenton Arts Trust.

LOCATION: Exeter Phoenix, The Workshop

This is a free event, the transaction fee will be removed at the checkout